Alternative Destinations™ Delivering incremental revenue to our airline partners
We solve the key tradeoff between yield and load factor
We are building a premier OTA that uses:
- Data collection, aggregation & mining
- Machine learning
- Behavioral qualifiers
We provide our airline partners with:
- Accurate market & customer segmentation
- Higher load factors
- Incremental, non-dilutive revenue
We will deliver better financial results for our airline partners
- Sell more seats without diluting existing revenue or cannibalizing fares
- Higher load factors and RASM
- Higher ancillary revenues
- Ability to cross-sell other products and services
- Access new customer segments
- Advanced targeting capabilities: Facebook, LinkedIn, Twitter
- Repeat business
- Simple implementation
- Airline maintains complete control over inventory
- Consumer arbitrage monitoring & prevention
Our patented Alternative Destinations™ model delivers incremental revenue with no dilution
- Access to new and discrete leisure customer segments
- Improved RASM on participating flights
- Higher load factors without revenue dilution
- Ancillary revenue from bundled products
- Access to patented customer segmentation and targeting technology
Alternative Destinations™ is easy to implement and does not impact existing distribution channels and revenue management strategies
- Zero cannibalization of existing customers, especially business travelers
- Zero impact on existing distribution channels
- Zero IT investment
- Zero commissions
- Full control of market, pricing & availability
There are three simple revenue management options
Option A: Tactical Class
- Private fare basis code within a separate tactical class
Option B: Variable Discount
- Fixed or variable discount off select fare classes
Option C: Net Fare
- Negotiated private fare that can be implemented as a fixed discount off Y class
Demo is available. Contact us for more information.
